We at Sarcoma UK are grateful for the recent coverage by the BBC, which sheds light on the significant impact that Minecraft YouTuber Technoblade had on raising awareness and funds for sarcoma research following his death in 2022 at the age of 23. The article, featured on the BBC Newsbeat website, underscores the importance of the gaming community’s support in our ongoing efforts to combat this rare form of cancer.
The piece includes insights from our Chief Executive, Richard Davidson, who emphasises the role that content creators and streamers can play in raising awareness about sarcoma. Davidson estimates that fundraising inspired by Technoblade has raised funds as well as awareness. “Getting the gaming community on board has really revolutionised the work we can do and the research we can invest in,” Davidson states, highlighting the crucial importance of early detection for successful sarcoma treatment.
The article also features the perspectives of prominent YouTubers, such as TommyInnit, who plans to raise funds for Sarcoma UK during the upcoming Jingle Jam charity event. The Jingle Jam, an annual fundraising event organised by the Yogscast network, brings together content creators and their audiences to support a variety of charitable causes. We are thrilled to be one of the beneficiaries of this year’s event and are grateful for the support of TommyInnit and the wider gaming community.
The piece also includes the stories of young sarcoma survivors Tom and Eleni, who are working to advocate for increased awareness and support for those affected by this challenging disease.
We are thankful for the BBC’s coverage, which not only helps to raise the profile of sarcoma among a wider audience but also showcases the dedication and support of the gaming community in honouring Technoblade’s legacy. This kind of mainstream media attention is invaluable in our ongoing efforts to fund vital research, raise awareness, and provide support for those affected by sarcoma.
As we continue our work, we remain inspired by the resilience and determination of young people like Technoblade, Tom, and Eleni, as well as the unwavering support of the gaming community. We look forward to the positive impact that events like the Jingle Jam will have on our mission to create a future where sarcoma is better understood, detected earlier, and treated more effectively.
Read more about sarcoma and help us raise awareness this Sarcoma Awareness Month.